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“How to Make a Winning Offer in a Competitive Market”

  • Writer: haakerteamco
    haakerteamco
  • Oct 16
  • 2 min read
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You’ve found your dream home — but so have five other buyers. In today’s real estate climate, competition can be fierce. To stand out, you’ll need more than enthusiasm; you’ll need strategy, preparation, and the right team behind you.

Here’s how to make an offer that gets noticed and accepted, even in a multiple-offer situation.


1. Get Pre-Approved Before You Start Shopping

A pre-approval letter tells sellers you’re serious and financially ready. It shows you’ve already worked with a lender and can afford what you’re offering. In a competitive market, pre-approval isn’t optional — it’s essential.


2. Know the Market (and Move Fast)

Homes can sell in days or even hours. Study recent comparable sales and current listings so you know what’s fair — and act quickly when the right home hits the market. Your agent can help you stay ahead by setting up instant alerts and scheduling same-day showings.


3. Lead With Your Best Offer

When homes are receiving multiple bids, lowballing rarely works. Come in strong and make your first offer your best. Price isn’t the only factor — but it’s usually the most persuasive.


4. Add an Escalation Clause

If you suspect other offers are coming in, an escalation clause automatically increases your offer (up to a set limit) if someone bids higher. It’s a smart way to stay competitive without blindly overpaying.


5. Be Flexible With Terms

Sometimes, it’s not about the price — it’s about convenience.Offering a flexible closing date, waiving minor contingencies, or letting the seller rent back for a short period can make your offer more appealing than a slightly higher one.


6. Limit Contingencies (Strategically)

While it’s risky to waive inspections entirely, consider streamlining them. Shorter inspection windows or limiting repair requests can ease seller anxiety. Always consult your agent before removing any contingency.


7. Increase Your Earnest Money Deposit

A larger earnest money deposit shows commitment. It signals that you’re invested in the transaction and less likely to back out, which can reassure sellers.


8. Personalize Your Offer

In some cases, a short, heartfelt letter to the seller can make a difference. Share what you love about the home and how you envision living there. It’s not a substitute for a strong offer, but it can help your bid stand out emotionally.


9. Work With an Experienced Agent

In a bidding war, a skilled realtor can make all the difference. They know how to read the market, build rapport with the listing agent, and present your offer in the best possible light. Their expertise helps you stay competitive without overstepping your comfort zone.


10. Stay Calm and Be Ready for the Next One

Even with a strong offer, you might not win every bid — and that’s okay. Each experience brings insight. Stay patient, keep your finances ready, and remember that the right home will come along.


Final Thoughts

Winning in a competitive market takes a mix of preparation, strategy, and timing. When you pair financial readiness with a proactive realtor, you’ll have everything you need to turn your offer into a set of keys.

 
 
 

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©2025 BHH Affiliates, LLC. Real Estate Brokerage Services are offered through the network member franchisees of BHH Affiliates, LLC. Most franchisees are independently owned and operated. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. All information provided is deemed reliable but is not guaranteed and should be independently verified. Equal Housing Opportunity.

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